Family businesses have a unique dynamic. In addition to daily business concerns, owners and employees have to navigate personal relationships, which can make decision making a challenge.
As a business owner, have you considered leveraging affiliate agreements? Here is a summary of what to know and consider.
Many businesses and entrepreneurs struggle with how to position themselves in the market. FOMO (fear of missing out) causes them to define themselves too broadly- or not define themselves at all- because they don’t want to miss opportunities. Our desire to serve everyone is admirable, but not conducive to success (or joy) in our work.
If your business is on the cusp of transformation, or you need change management guidance, this Breaking Barriers podcast episode is for you. I was happy to share some insight and advice with CJ Devgun’s podcast audience.
Regardless of what consumers or clients are buying, they all take a journey through a buying cycle- sometimes called a marketing or sales funnel. And, the better you understand that journey, the easier it is to move them to action.
3 Step Vision Statement
As an entrepreneur or family business owner, your vision statement is the starting point of your entire strategy. But most people struggle to create a meaningful, inspiring and clear vision. In this video, I share the three steps I use with my own clients to make it simple and easy.
Charge what you’re worth
In over a decade as a Fortune 500 marketing leader, I learned a lot about pricing strategy. Yet, as a newly minted entrepreneur in 2013, I was hesitant to align my prices with the value that I knew I was delivering. Over the years, I’ve learned to step into the value I deliver and have gained the confidence to charge what I’m worth- every time. Here are 4 steps to help you do the same!
remove the barriers
As an entrepreneur, just getting started on a goal or project can feel overwhelming. But often, it’s simple barriers that are holding you back. In this video, I give you some tips for overcoming those barriers and building strategies to keep moving forward.